from hobby to hustle: am happy soap
What began as a simple act of love—making gentle, handmade soap for her kids—has blossomed into a beautiful, joy-driven business that now inspires thousands. Am, the maker behind Am Happy Soap, didn’t just create a product—she built a brand that radiates intention, creativity, and care. Today, her vibrant soaps have earned a devoted following on social media, and her online classes empower a new wave of makers to find their voice, embrace their craft, and start creating with confidence. Her journey is a masterclass in starting small, staying true to you, and building a biz that brings you (and others) joy every single day!
“Success, for me, looks like quiet mornings spent making and creating products I truly love.”
from hobby to hustle
"Am Happy Soap started very organically! I started making soap for myself and to give to loved ones. I loved both the creative AND scientific sides of the process – and especially loved how I could control exactly what went into each bar. At the time, I had tiny kids with sensitive skin that reacted even to store bought baby soaps, so making my own felt like the best option. As more and more friends and family started asking to purchase my soaps, I took the leap and launched my website!"
dear new makers, read this
"My biggest tip is to stick with what genuinely excites you! I’ve stayed close to soap making since it’s what brings me the most joy. If creating new products lights you up, lean into that! Passion is what fuels consistency, and that is so important in running a business. I also love seeing people pour themselves into something creative – it really shows when it’s coming from the heart!"
a joy journey
"The name Am Happy Soap is a little play on words—it’s inspired by my nickname “Am” and my deep love for the morning. Some people also read it as “a.m. happy soap,” which I love! Either way, the name reflects the feeling I want to share: something simple, joyful, and fresh to start your day. At the heart of my business is the belief that everyday routines—like washing your hands or taking a shower—can be small moments of happiness. My products are for anyone who values quality ingredients, thoughtful design, and a little extra joy in their daily rituals."
success in the stillness
"Success, for me, looks like quiet mornings spent making and creating products I truly love. I’m really content with the pace of Am Happy Soap right now—it gives me space to do what I enjoy while still having time for my kids, my job, and the other hobbies that fill my life. I think people might be surprised to know that I don’t have huge growth goals at the moment. I’m more focused on creating with joy and intention, and that feels like success for me."
the brand that backs me
"I LOVE Makesy! I admire what they stand for and the incredible quality of their products. As more people become conscious of the ingredients in what they use, it’s reassuring to have a supplier that supports makers in creating high-quality, trustworthy goods. The education and support they offer—especially for small business owners—has been such a valuable resource. And honestly, Makesy just gets it—their aesthetic and values are perfectly aligned with Am Happy Soap."
say hi, stay sudsy
Website: https://www.amhappysoap.com/
IG: @am_happy_soap
Classes on Skillshare: https://skl.sh/3rWz865
